Unsere Management Insights bieten wertvolle Orientierung und Tipps für Marketing und Sales Führungskräfte verschiedener Branchen und Funktionen und beinhalten Marktberichte, Interviews und vieles mehr.
How to become a Marketing Manager
What is a Marketing Manager? A Marketing Manager typically oversees marketing for a service or product, developing a marketing strategy that supports the business’s goals and objectives. It’s a big jump in responsibility from a marketing executive role, but a totally achievable one if you build your experience, skill set and knowledge in the right […]
Why having a communications team can help reinforce the DNA of a business during a crisis
The last few years have seen an increasing number of organisations understand the true value that a communications function can have. Reputation management, branding and employee reassurance are some of the key areas that a strong communications team can help enhance in times of crisis. Most businesses have been lucky enough to not experience a […]
Webinar: What do businesses want from their marketing people in 2023?
In 2023, businesses are likely to expect even more from their marketing people. Join our webinar to explore the changing landscape of marketing, PR and digital – and how technology, recruitment and upskilling their people can help businesses navigate this year’s trends. Introducing Holly Harvey We are excited to host a webinar alongside Holly Harvey, […]