Michael Ondocin

Executive Director

US

Michael Oncodin headshot

Michael serves as the Executive Director of Carter Murray in the US, where he drives the firm’s growth with a strategic focus on marketing, creative and go-to-market talent. With more than 20 years of experience in staffing, sales, and operational leadership, he brings deep expertise in permanent, fractional and contract recruitment.

Throughout his career, Michael has built and scaled high-performing teams and delivered embedded and contract talent solutions for organizations ranging from early-stage startups to Fortune 500 companies. He holds a bachelor’s degree from Ithaca College and is passionate about helping businesses build impactful teams that support long-term success.

MICHAEL'S INSIGHTS

When to hire a fractional Chief Marketing Officer in a private equity-backed business

  • Posted August 21, 2026
Contents Share Key insights In the US private equity market, growth expectations are high, timelines are compressed and leadership teams are expected to deliver measurable results quickly. Whether the goal is expanding into new states, launching new products or preparing for a future exit, marketing can play a critical role in driving value creation. But […]
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The rise of contract marketing hiring in the US: what smart employers are doing differently

  • Posted August 18, 2026
Contents Share Key insights While businesses in the US continue to invest in growth, many are becoming more cautious about permanent headcount.   At the same time, marketing teams are being asked to deliver more with less, adapt to new technologies and respond faster to changing customer expectations.  Contract marketing hiring has become a strategic workforce solution rather […]
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How US businesses can successfully bring marketing teams in-house

  • Posted June 16, 2026
Contents Share Key insights Over the past decade, many US businesses have shifted marketing capabilities from external partners into internal teams.   As organizations invest more heavily in marketing recruitment, they are increasingly looking to build internal capability that can support long-term growth, strengthen brand ownership and improve commercial outcomes.  For some organizations, this means building a fully in-house marketing team. […]
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The realities of moving from agency to in-house as a marketer

  • Posted May 27, 2026
Contents Share Key insights For many marketing professionals, moving from an agency into an in-house marketing role is seen as a natural next step. The transition is often associated with greater ownership, improved work-life balance and the opportunity to play a more strategic role within a business.  But the reality of moving from agency life to in-house is often more […]

What AI really means for marketing, sales and digital hiring globally

  • Posted May 1, 2026
Contents Share Automation and the use of AI are no longer emerging concepts for marketing professionals, sales teams and digital marketing leaders. Generative AI and AI-powered platforms are already reshaping how organisations approach marketing strategies, customer engagement and decision-making on a global scale. From AI tools supporting content creation and social media management, to machine […]
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How creative talent should navigate multiple job offers in today’s job market

  • Posted March 31, 2026
Receiving multiple job offers is a strong position to be in, particularly in a competitive job market where demand for creative talent continues to grow. According to LinkedIn’s What Candidates Want in 2025, candidates are increasingly prioritizing compensation and benefits, work-life balance, and flexibility when evaluating new opportunities. This reflects a broader shift in how organizations compete for talent, with […]
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Digital marketing hiring trends in the US

  • Posted January 23, 2026
The digital marketing industry in the United States continues to expand as companies scale digital marketing strategy, automate marketing campaigns, and measure performance with sharper metrics. Hiring is shifting toward specialist roles and multidisciplinary talent that can streamline workflows, inform decision-making and deliver high-quality, personalized experiences across the customer journeys. This is driven by advancements in artificial […]
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Your career path from Head of Brand to CMO

  • Posted December 16, 2025
Brand as a strategic launch pad For many marketing professionals, the Head of Brand role is a natural steppingstone on the marketing career path to Chief Marketing Officer (CMO). Brand leaders bring a strong foundation in marketing strategy, creative direction, and customer engagement, making them well-positioned to move into the c-suite. As Head of Brand, […]
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How to become a Creative Director

  • Posted October 31, 2025
What does a Creative Director do? A Creative Director is the visionary behind a brand’s storytelling and visual communication. They guide the creative direction of campaigns, ensuring that every piece of creative work reflects the brand’s purpose, personality and business goals.  The day-to-day responsibilities of a Creative Director often include:  Depending on the organisation, the Creative […]

The future is fractional: why North American brands must rethink talent in the creative economy 

  • Posted August 6, 2025
Let’s be honest. The way we build marketing and creative teams is outdated. Not because the talent isn’t out there – it is. In fact, it’s thriving. But the traditional model of full-time, in-house teams lacks the functionality and flexibility to keep up with the speed, complexity, and disruption of today’s market.  Across North America, […]
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How to become a Chief Marketing Officer in New York

  • Posted March 3, 2025
We’ve already discussed how to become a Digital Marketing Manager in New York, but how do you become a Chief Marketing Officer (CMO)? In the heart of the global business world, New York City stands as a nexus for ambitious professionals aiming to reach the top of their fields. For marketers, the pinnacle of success […]