Senior Brand Manager
Our client is a regional leader in the marketing, sales, and distribution of premium Food & Beverage, Household, and Personal Care brands. They are seeking a Senior Brand Manager to join their team in Jeddah, Saudi Arabia.
This role is ideal for a commercially driven, strategic thinker with strong brand management and cross-functional leadership experience. The successful candidate will be responsible for driving brand growth, managing supplier relationships, and executing impactful marketing and sales strategies.
Responsibilities:
1. Brand Communication & Relationship Management
- Lead weekly alignment meetings with brand principals across marketing and commercial functions.
- Develop and manage annual Joint Business Plans to ensure strategic alignment.
- Negotiate commercial terms and maintain strong supplier relationships.
2. Comprehensive Marketing Management
- Plan and execute trade campaigns, visibility programs, in-store activations, and liquidation strategies.
- Coordinate participation in trade shows and industry events.
- Support digital campaigns and influencer activations.
- Manage brand content and creative assets to maintain a cohesive brand identity.
3. Sales, Procurement & Internal Alignment
- Set and align annual purchase targets with Procurement.
- Monitor stock health and flag underperforming SKUs.
- Collaborate with Sales, Finance, Logistics, and Marketing teams to ensure smooth execution of brand strategies.
4. Reporting & Analysis
- Track and report sell-out performance, stock status, campaign ROI, and other key metrics.
- Deliver structured monthly reports to internal and external stakeholders.
5. Brand Advocacy & Development
- Act as a brand steward, ensuring brand integrity and representation.
- Monitor competitor activity and propose growth initiatives.
- Resolve brand-related issues to maintain customer trust and brand equity.
Requirements:
- Proven experience in brand management, preferably within FMCG or consumer goods.
- Strong commercial acumen and negotiation skills.
- Excellent communication and stakeholder management abilities.
- Ability to work cross-functionally and manage multiple priorities.
- Analytical mindset with experience in performance tracking and reporting.
** Due to the high volume of applications, please note that only shortlisted candidates will be contacted. If you do not hear from us within two weeks, kindly consider your application unsuccessful at this time. Thank you for your understanding. **
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