We are excited to launch our Consumer & Retail market report 2020. With this year presenting unprecedented challenges for the consumer and retail sector, we at Carter Murray wanted to understand how  marketing functions were affected, how they responded and what skill sets will be the most important in the months ahead, across all the jurisdictions we operate in. Below is a ...

We are excited to launch our Consumer & Retail market report 2020. With this year presenting unprecedented challenges for the consumer and retail sector, we at Carter Murray wanted to understand how marketing functions were affected, how they responded and what skill sets will be the most important in the months ahead, across all the jurisdictions we operate in. Below is a s...

We are excited to launch our Consumer & Retail market report 2020. With this year presenting unprecedented challenges for the consumer and retail sector, we at Carter Murray wanted to understand how marketing functions were affected, how they responded and what skill sets will be the most important in the months ahead, across all the jurisdictions we operate in. Below is a s...

Throughout the course of 2020, COVID-19 wreaked havoc on businesses and individuals and affected all aspects of our daily lives. Businesses had to adapt to a new way of working and consumers through government restrictions were forced to shop more online. As such the consumer and retail industry had to adapt quickly which meant that marketing functions had to follow suit. Hi...

Hannah Taylor, Manager at Carter Murray, recently spoke with Dominic Ayres, Business Development and Client Development Manager at Evershed's Sutherland, about his experience this year within busines development and marketing as well as his advice for those starting their career within this space. Dominic is a Marketing and Business Development professional with 10+ years’ e...

In our webinar "Business Development and Marketing in Professional Services: The Future " Hannah Taylor, Manager from our London team hosted a panel discussion with six Business Development and Marketing experts from across the UK. The speakers discussed how the current economic landscape is impacting their teams, their function and how the future of business development and...

How do you best communicate during a crisis? This question is top of mind for many communications professionals across the globe as they very quickly learn what works well, and what might not, during the COVID-19 pandemic. We heard from four leading communicators from various markets during our webinar "Effective Communications During A Crisis" on what had been working for t...

Since March, the United Kingdom alongside the rest of the world has been dealing with the impact of the COVID-19 outbreak. All businesses, industries and functions, including those in marketing, communications and business development have been learning to deal with a new way of working. We look back over the last month with insight from senior business development and marke...

The last few years have seen an increasing number of organisations understand the true value that a communications function can have. Reputation management, branding and employee reassurance are some of the key areas that a strong communications team can help enhance in times of crisis. Most businesses have been lucky enough to not experience a global scale crisis since the ...

For some years, the CMO has been the hot seat of the C-suite. One reason for this has been an under-appreciation of the technology disruptions that have fragmented and multiplied the responsibilities of the marketing function within financial services organisations. It is not surprising then, that establishing a single executive position to manage a growing marketing budget ...