Olivia Roberts

Olivia is a specialist in executive search and directs our B2C in the Middle East region. She covers retail, eCommerce, FMCG, telecommunications, travel and tourism, and entertainment sectors. She has worked in the recruitment industry since 2012, with previous experience in a leading British-based recruitment firm and the Middle East. She is a graduate of the University of Leeds with a bachelor of arts honours degree in textile and fashion design. She also sources sales, marketing, communications, digital, and eCommerce professionals.

Olivia's Insights

• Market Insight

Living and working in Saudi Arabia

• Posted December 12, 2023

Introduction to Saudi Arabia Geographical and cultural overview Saudi Arabia, located on the Arabian Peninsula, boasts a diverse landscape that ranges from vast deserts to lush oases. The culture is deeply rooted in Islamic traditions, and the country’s rich history can be traced back to ancient civilizations like the Nabateans. Arabic is the official language, […]

Interview with Ansar Babu: putting AlUla, an ancient city of innovation and possibilities on the map 

• Posted August 8, 2023

At Carter Murray, we support sales professionals across the globe and the full marketing spectrum. Our own Olivia Roberts is a specialist in executive search and directs our B2C sector in the Middle East region. In her latest industry leaders’ interview, Olivia sat down with Ansar Babu, Director of Global Distribution and International Operations at […]

• Regional Focus

Millennial Retailing in the Middle East

• Posted March 11, 2019

With the ever changing landscape of the retail market in the Middle East and a lot of reports that trade has either been in decline or flat for a lot of groups or brands across the region, I thought it would be worth looking at the brands that seem to have it right, or those […]

• Marketing

While eCommerce booms, Middle East malls are proving their pulling power

• Posted July 11, 2018

Homegrown success stories and international players abound in the Middle East’s fast-growing eCommerce industry – but thanks to the region’s innovative vision of the shopping experience, footfall remains high in its huge shopping malls. Across the world, eCommerce is a rising trade. Its growth is particularly fast in the Middle East where internet and smartphone […]