Key Responsibilities:

Develop and drive strategic marketing objectives for the business and marketing team
Lead the delivery of marketing plans for key business lines across the APAC region, working with and guiding in-country and execution marketing teams
Act as the relationship manager between the business and marketing.
Clearly communicating through the business brief and other means, business requirements and what this means for marketing.
Working closely with business and Marketing partners to develop integrated Marketing strategies to support revenue maximisation and market share
Be a subject matter expert on strategic marketing ideas and topic themes and always be up to date on external market and political issues which might affect these

Key Requirements

A proven track record of success of spear heading new ideas and initiatives is essential as well as the ability to advise and heavily influence senior business leaders
Experience in driving overarching marketing strategy
Experience of working in a strategic role in a large scale financial services firm
Strong stakeholder management skills and the ability to work with an coordinate multiple teams and individuals on a regional and global level
A knowledge of digital marketing or digital banking will be a huge advantage
Proven understanding of customer insights and their role in marketing strategy development and delivery as well as communications development.
An innovate thinker and the ability to shape new concepts
Excellent communication skills are essential and the ability to communicate new complex concepts to a wide audience

This is a rare opportunity for a marketing strategy professional to take on a newly created position and play a leading and pivotal role in the conception and roll out of new innovative strategies across the region. This role is also open to those with a business strategy or management consultancy background.

The SR Group (Hong Kong) Limited is acting as an Employment Agency in relation to this vacancy.