An international luxury brand is looking for a Senior Corporate Communications Manager. The role reports to the APAC Head of Communications. Expert knowledge of the China market is a must. It also covers Hong Kong and Taiwan.

Responsibilities

Develop online and offline communications strategy with a focus on the China market
Lead activations on key social media platforms and influencer marketing
Manage relationships with local and regional media, and PR agencies
Identify and acquire media coverage through active pitching and handling media inquiries
Secure opportunities for events, partnerships and thought leadership for branding purposes
Develop and produce quality contents such as press releases and social contents
Manage local corporate websites
Work with Headquarter on delivering global initiatives in local markets

Requirements

Ten years' experience in communications preferably in luxury, retail, and other consumer brands
Prior China experience is a must with demonstrated knowledge of the local media landscape
Digital native with track-record of social marketing in China
Strong media network in China
Native Chinese speakers with good command of English

The SR Group (Hong Kong) Limited is acting as an Employment Agency in relation to this vacancy.