Carter Murray have partnered with one of the leading, global, asset-management business who are seeking to appoint a Senior Marketing Manager into their London office.
This an exciting, greenfield, opportunity to establish, build & develop a high performing channel marketing team within the city.
You will define marketing strategy for the channel, developing scaled, integrated and customized channel specific annual marketing plans designed to effectively drive industry, client and prospect engagement. Creating marketing campaigns (i.e. timeline, audience, communication platform, message) based on channel priorities.
Working in partnership with the marketing communications and asset class marketing teams, you will deliver targeted, relevant, and captivating marketing materials for assigned channel through various communication platforms.
Your remit will include;
Ensuring consistent, timely content integration/messaging/positioning across the various communication platforms. Ensuring appropriate branding, style, appearance and tone for channel and adherence to legal regulations and industry practices regarding the marketing of investment management products and distribution of literature. Promote usage of marketing materials with the sales force.
Monitoring industry and competitive environment through research and review of market intelligence and insights to proactively identify new opportunities, trends, emerging issues or threats as it relates to products and services relevant to assigned channel.
Working in partnership with the marketing communications team, you will develop key performance indicators (KPIs) to measure and track the effectiveness of marketing campaigns and achievement of enterprise objectives. In partnership with the digital and analytics marketing teams, monitor, analyze and report on marketing material and digital content effectiveness and usage.
The role will be based in fantastic London offices, a brilliant working culture with excellent career opportunities and remuneration packages are on offer.
SR Group is acting as an Employment Agency in relation to this vacancy.