- Work closely with global and regional business leaders and the wider marketing team to grow the intermediary business through delivering an integrated marketing strategy across core markets in Asia, in particular targeting wealth managers, private banks and insurance firms
- Develop local funds marketing collateral and content, including pitch books and fund flyers to support marketing campaigns and sales needs
- Promote the firms asset calls capabilities and products through creating fund specific marketing collateral and managing award submissions
- Measure, record and report the impact and effectiveness of all marketing initiatives and activities to inform future strategy and tactics.
- Collaborate with global colleagues on the successful execution of global projects including: corporate messaging & visual identity project, digital strategy, global content and campaigns.
- Promote the brand and their investment capability through the execution of integrated marketing campaigns to engage clients and generate brand awareness
- Solid experience and proven success in a product focus marketing role in the asset management industry
- Strong understanding of asset management industry, portfolio management concepts and products across different asset classes
- Experience in Hong Kong and Singapore markets, and good knowledge of regulatory requirements
- Excellent oral and written communication skills in both English and Chinese
- Experience of implementing integrated marketing campaigns using a range of channels, including content development, advertising, events and digital
This is a great opportunity for a professional from the asset management industry to progress their career in a product focused marketing role with a business who values their employees and has a positive and collaborative working environment.
SR Group is acting as an Employment Agency in relation to this vacancy.