City of London, London
over 1 year ago
Carter Murray have partnered with a leading, global, investment business assisting with the recruitment of an Email Marketing Manager on a Fixed Term Contract (Day Rate) basis.
As part of the Digital Marketing Team you will have a 75/25% split of Email Marketing and Web Content Management responsibilities. For Email Marketing; you will be responsible for the overall creation and execution of targeted B2B campaigns to existing and new clients, creating and nurturing customer journeys using Marketing Cloud. Previous experience of generating traffic from new or existing clients onto the website, landing pages and specific content pages and generating engaged B2B traffic would be advantageous.
This role will not be to manage agencies to execute email campaigns, so it is essential you have the relevant execution experience using Marketing Cloud and are comfortable with vanity and actionable KPIs combined with other relevant quantitative benchmarks.
For the Web Content Management portion of the role; the you will need to have proven experience of editing and/or managing website updates and changes using CMS platforms such as Joomla.
With 3 + years of working B2B experience, ideally in Financial Services, you will be fluent in email and web development and understand how web, mobile, social and search channels work together to optimise behaviour, conversion and engagement.
The role will be based in fantastic London offices, a brilliant working culture with a highly competitive day rate are on offer.
The SR Group (UK) Limited is acting as an Employment Agency in relation to this vacancy.