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CRM & Digital Manager (Luxury Lifestyle Products)

  • Location

    Hong Kong, Hong Kong

  • Sector:

    Retail

  • Job type:

    Permanent

  • Salary:

    HK$40000 - HK$50000 per month + medical & dental

  • Contact:

    Jason Ng

  • Contact email:

    jasonng@cartermurray.com

  • Salary high:

    50000

  • Salary low:

    40000

  • Job ref:

    119283_1548388658

  • Published:

    3 months ago

  • Expiry date:

    2019-01-24

Our client is one of the global leaders within the luxury & lifestyle sector. The European brand has experienced strong growth in Greater China and will continue to invest significantly in this market. The are currently searching for a CRM & Digital Manager to join their Hong Kong office.

The CRM & Digital Manager reports to the Marketing Director. It is expected to further develop the existing CRM programme and communciations across multiple digital touch-points.

Responsibilities

  • Drive development of CRM strategies for customer acquisitions and retentions
  • Design CRM programmes and communications campaigns online/offline
  • Drive digital engagement via social media and paid channels
  • Ensure all communications and campaigns complying with brand guidelines
  • Analyse customer data and drive insights into actionable plans
  • Develop budgets and ensure ROIs/KPIs are met
  • Manage project executions ranging from events, workshops, new launches, sponsorships, to social media, websites and paid advertising

Requirements

  • 6 years' CRM experience or above
  • Bachelor's Degree holder
  • Previous work expeirence in luxury brands, retail, telco or other B2C businesses
  • Good command of English and Chinese (Cantonese or Mandarin)
  • Agency or in-house experience

Interested parties please click "Apply" below.

The SR Group (Hong Kong) Limited is acting as an Employment Agency in relation to this vacancy.