{"id":217,"date":"2026-09-14T09:10:46","date_gmt":"2026-09-14T09:10:46","guid":{"rendered":"https:\/\/www.cartermurray.com\/?p=217"},"modified":"2026-10-01T07:29:33","modified_gmt":"2026-10-01T07:29:33","slug":"unified-communications-in-a-crisis","status":"publish","type":"post","link":"https:\/\/www.cartermurray.com\/de\/market-insight\/communications\/unified-communications-in-a-crisis\/","title":{"rendered":"Crisis communications: hiring the talent that protects reputation"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-layout-constrained wp-container-core-group-is-layout-0fbd6134 wp-block-group-is-layout-constrained\" style=\"margin-top:0\">\n<div class=\"wp-block-columns single-post__columns is-layout-flex wp-container-core-columns-is-layout-6ed55936 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column single-post__columns__column--nav is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<div class=\"wp-block-group single-post__sidebar single-post__sidebar--sticky is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0\">\n<h2 id=\"h-contents\" class=\"wp-block-heading is-style-eyebrow-no-border\" style=\"margin-bottom:var(--wp--preset--spacing--x-small);padding-right:var(--wp--preset--spacing--small);padding-left:var(--wp--preset--spacing--small)\">Contents<\/h2>\n\n\n\n<div class=\"wp-block-group has-border-color has-brand-1-20-border-color is-layout-constrained wp-container-core-group-is-layout-3a1915d0 wp-block-group-is-layout-constrained\" style=\"border-width:2px;border-top-left-radius:0.83rem;border-top-right-radius:0.83rem;border-bottom-left-radius:0.83rem;border-bottom-right-radius:0.83rem;padding-top:var(--wp--preset--spacing--small);padding-right:var(--wp--preset--spacing--small);padding-bottom:var(--wp--preset--spacing--small);padding-left:var(--wp--preset--spacing--small)\">\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><ul><li><a href=\"#h-contents\" data-level=\"2\">Contents<\/a><\/li><li><a href=\"#h-why-crisis-communications-matters\" data-level=\"2\">Why crisis communications matters<\/a><\/li><li><a href=\"#h-the-evolution-of-communications-roles\" data-level=\"2\">The evolution of communications roles<\/a><\/li><li><a href=\"#h-what-makes-an-effective-crisis-communicator\" data-level=\"2\">What makes an effective crisis communicator?<\/a><\/li><li><a href=\"#h-hiring-for-crisis-preparedness\" data-level=\"2\">Hiring for crisis preparedness<\/a><\/li><li><a href=\"#h-the-importance-of-strategic-communications\" data-level=\"2\">The importance of strategic communications<\/a><\/li><li><a href=\"#h-why-media-engagement-still-matters\" data-level=\"2\">Why media engagement still matters<\/a><\/li><li><a href=\"#h-building-and-rebuilding-trust\" data-level=\"2\">Building and rebuilding trust<\/a><\/li><li><a href=\"#h-how-we-can-help\" data-level=\"2\">How we can help<\/a><\/li><li><a href=\"#dei-our-actions\" data-level=\"2\">Frequently asked questions<\/a><\/li><\/ul><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group single-post__share-desktop is-layout-constrained wp-container-core-group-is-layout-d7a70935 wp-block-group-is-layout-constrained block-visibility-hide-medium-screen block-visibility-hide-small-screen\" style=\"margin-top:var(--wp--preset--spacing--x-large);padding-top:0;padding-right:var(--wp--preset--spacing--small);padding-bottom:0;padding-left:var(--wp--preset--spacing--small)\">\n<h3 id=\"h-share\" class=\"wp-block-heading is-style-eyebrow-no-border\">Share<\/h3>\n\n\n\t<ul class=\"wp-block-social-links has-normal-icon-size is-style-branded\">\n\t\t\t\t\t<li class=\"wp-block-social-links__item wp-social-link wp-social-link-facebook\">\n\t\t\t\t<a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.cartermurray.com%2Fde%2Fmarket-insight%2Fcommunications%2Funified-communications-in-a-crisis%2F\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Share on Facebook\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z\"\/><\/svg>\t\t\t\t\t<span class=\"wp-block-social-links__item-label screen-reader-text\">Share on Facebook<\/span>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"wp-block-social-links__item wp-social-link wp-social-link-x\">\n\t\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fwww.cartermurray.com%2Fde%2Fmarket-insight%2Fcommunications%2Funified-communications-in-a-crisis%2F&#038;text=Crisis%20communications%3A%20hiring%20the%20talent%20that%20protects%20reputation\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Share on X\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13.982 10.622 20.54 3h-1.554l-5.693 6.618L8.745 3H3.5l6.876 10.007L3.5 21h1.554l6.012-6.989L15.868 21h5.245l-7.131-10.378Zm-2.128 2.474-.697-.997-5.543-7.93H8l4.474 6.4.697.996 5.815 8.332h-2.387l-4.745-6.801Z\"\/><\/svg>\t\t\t\t\t<span class=\"wp-block-social-links__item-label screen-reader-text\">Share on X<\/span>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"wp-block-social-links__item wp-social-link wp-social-link-linkedin\">\n\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.cartermurray.com%2Fde%2Fmarket-insight%2Fcommunications%2Funified-communications-in-a-crisis%2F\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Share on LinkedIn\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7 3H4.3A1.3 1.3 0 003 4.3v15.4A1.3 1.3 0 004.3 21h15.4a1.3 1.3 0 001.3-1.3V4.3A1.3 1.3 0 0019.7 3zM8.339 18.338H5.667v-8.59h2.672v8.59zM7.004 8.574a1.548 1.548 0 11-.002-3.096 1.548 1.548 0 01.002 3.096zm11.335 9.764H15.67v-4.177c0-.996-.017-2.277-1.387-2.277-1.389 0-1.601 1.086-1.601 2.206v4.248h-2.667v-8.59h2.559v1.174h.037c.356-.675 1.227-1.387 2.526-1.387 2.703 0 3.203 1.779 3.203 4.092v4.711z\"\/><\/svg>\t\t\t\t\t<span class=\"wp-block-social-links__item-label screen-reader-text\">Share on LinkedIn<\/span>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t<\/ul>\n\t<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column toc-scope single-post__columns__column--content is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group has-brand-1-10-background-color has-brand-2-40-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 id=\"h-key-insights\" class=\"wp-block-heading is-style-eyebrow-no-border\">Key insights<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Crisis communications is a business priority:<\/strong> employers are investing in talent that can protect reputation during uncertainty<\/li>\n\n\n\n<li><strong>Preparation reduces reputational risk:<\/strong> strong crisis plans help organisations respond effectively when issues arise<\/li>\n\n\n\n<li><strong>Reputation management skills are in demand:<\/strong> businesses need professionals who can maintain and rebuild trust<\/li>\n\n\n\n<li><strong>Stakeholder engagement is critical:<\/strong> clear communication helps maintain confidence during challenging situations<\/li>\n\n\n\n<li><strong>Strategic communications drives hiring:<\/strong> employers value professionals who can align messaging with business goals<\/li>\n<\/ul>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">An organisation&#8217;s reputation can take years to build and minutes to damage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From product recalls and cybersecurity breaches to regulatory investigations and leadership changes, businesses face increasing pressure to respond quickly, transparently and effectively when issues arise.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this environment, crisis <a href=\"https:\/\/www.cartermurray.com\/communications-recruitment\/\" data-type=\"page\" data-id=\"51998\">communications<\/a> has become a strategic priority rather than a reactive function.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Organisations need experienced communications professionals who can manage stakeholder expectations, support business continuity and protect reputation during periods of uncertainty.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As a result, demand for specialist communications talent continues to grow across a range of sectors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here\u2019s how you can hire talent that protects your reputation.<\/p>\n\n\n\n<h2 id=\"h-why-crisis-communications-matters\" class=\"wp-block-heading has-brand-1-color has-text-color has-link-color wp-elements-1\">Why crisis communications matters<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">News travels faster than ever before. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A developing issue can spread across media outlets, social channels and employee networks within hours, increasing the risk of reputational damage and long-term business consequences.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether the challenge involves product recalls, corporate restructuring or customer complaints, organisations need a clear communications strategy to ensure key messages reach the right audiences at the right time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Common scenarios that require effective crisis communications include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Product recalls<\/li>\n\n\n\n<li>Cybersecurity incidents<\/li>\n\n\n\n<li>Regulatory investigations<\/li>\n\n\n\n<li>Executive misconduct allegations<\/li>\n\n\n\n<li>Operational disruptions<\/li>\n\n\n\n<li>Mergers and acquisitions<\/li>\n\n\n\n<li>Workforce restructuring<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">In each case, businesses must balance transparency with accuracy while maintaining confidence among employees, customers, investors and the wider market.<\/p>\n\n\n\n<h2 id=\"h-the-evolution-of-communications-roles\" class=\"wp-block-heading has-brand-1-color has-text-color has-link-color wp-elements-2\">The evolution of communications roles<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The role of communications professionals has changed significantly over the last decade.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Traditional media relations remains important, but organisations increasingly require specialists who can manage multiple channels and stakeholder groups simultaneously.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Today&#8217;s communications teams often oversee:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.cartermurray.com\/communications-recruitment\/\" data-type=\"page\" data-id=\"51998\">Corporate communications<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.cartermurray.com\/communications-recruitment\/\" data-type=\"page\" data-id=\"51998\">Internal communications<\/a><\/li>\n\n\n\n<li>Public relations<\/li>\n\n\n\n<li>Corporate affairs<\/li>\n\n\n\n<li>Public affairs<\/li>\n\n\n\n<li><a href=\"https:\/\/www.cartermurray.com\/digital-marketing-recruitment\/\" data-type=\"page\" data-id=\"51936\">Social channels<\/a><\/li>\n\n\n\n<li>Executive communications<\/li>\n\n\n\n<li>Thought leadership programmes<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">As communications becomes more closely aligned with business strategy, senior professionals are expected to contribute to decision-making, advise the leadership team and support broader organisational objectives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This shift has increased demand for candidates with strong strategic communications skills and proven experience managing complex business challenges.<\/p>\n\n\n\n<h2 id=\"h-what-makes-an-effective-crisis-communicator\" class=\"wp-block-heading has-brand-1-color has-text-color has-link-color wp-elements-3\">What makes an effective crisis communicator?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Employers hiring for crisis communications roles should look beyond technical expertise alone. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The most successful professionals combine communications knowledge with <a href=\"https:\/\/www.cartermurray.com\/talent\/finding-talent\/hiring-your-first-marketer-at-a-start-up-scale-up-or-small-business\/\" data-type=\"post\" data-id=\"30945\">commercial awareness<\/a>, resilience and strong interpersonal skills.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Key capabilities include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Media relations expertise<\/li>\n\n\n\n<li>Stakeholder engagement experience<\/li>\n\n\n\n<li>Crisis management knowledge<\/li>\n\n\n\n<li>Reputation management skills<\/li>\n\n\n\n<li>Strong written and verbal communication<\/li>\n\n\n\n<li>Executive advisory experience<\/li>\n\n\n\n<li>Strategic thinking<\/li>\n\n\n\n<li>Sound judgement under pressure<\/li>\n\n\n\n<li>Media monitoring expertise<\/li>\n\n\n\n<li>Relationship-building capabilities<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Candidates with crisis communications experience often bring a valuable ability to remain calm and focused during high-pressure situations while helping organisations make informed decisions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Many employers also value professionals who can provide media training to senior leaders and prepare a spokesperson for interactions with journalists, investors and other key stakeholders.<\/p>\n\n\n\n<h2 id=\"h-hiring-for-crisis-preparedness\" class=\"wp-block-heading has-brand-1-color has-text-color has-link-color wp-elements-4\">Hiring for crisis preparedness<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">One of the most common misconceptions about crisis communications is that it only becomes important once a crisis occurs. In reality, the strongest communications functions spend significant time focusing on crisis preparedness.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Effective preparation allows organisations to respond quickly and consistently when challenges arise, reducing the likelihood of confusion or reputational damage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Activities often include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Developing a crisis communications plan<\/li>\n\n\n\n<li>Creating crisis plans for different scenarios<\/li>\n\n\n\n<li>Drafting holding statements<\/li>\n\n\n\n<li>Identifying potential reputation risk<\/li>\n\n\n\n<li>Conducting crisis simulations<\/li>\n\n\n\n<li>Preparing executive briefing materials<\/li>\n\n\n\n<li>Establishing approval processes<\/li>\n\n\n\n<li>Delivering media training<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">A well-prepared organisation can respond more effectively when issues emerge, protecting stakeholder confidence and reducing business disruption.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For employers, this means prioritising candidates who understand both crisis response and long-term planning. The ability to anticipate potential challenges can be just as valuable as experience managing a live crisis.<\/p>\n\n\n\n<h2 id=\"h-the-importance-of-strategic-communications\" class=\"wp-block-heading has-brand-1-color has-text-color has-link-color wp-elements-5\">The importance of strategic communications<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Strong strategic communications plays a central role in protecting reputation during periods of uncertainty. Communications leaders must often coordinate messaging across multiple departments while ensuring consistency and accuracy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This frequently involves collaboration with:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.frazerjones.com\/\" data-type=\"link\" data-id=\"https:\/\/www.frazerjones.com\/\">HR teams<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.taylorroot.com\/\" data-type=\"link\" data-id=\"https:\/\/www.taylorroot.com\/\">Legal departments<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.taylorroot.com\/\" data-type=\"link\" data-id=\"https:\/\/www.taylorroot.com\/\">Risk functions<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.taylorroot.com\/\" data-type=\"link\" data-id=\"https:\/\/www.taylorroot.com\/\">Compliance teams<\/a><\/li>\n\n\n\n<li>Operations leaders<\/li>\n\n\n\n<li>Senior executives<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">During a crisis, communications professionals help develop key messages, advise leadership and ensure all stakeholders receive appropriate information.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Without a clear communications strategy, organisations risk delivering conflicting messages, creating uncertainty and increasing the likelihood of reputational damage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The ability to align communications activity with broader business goals has therefore become one of the most sought-after skills in today&#8217;s market.<\/p>\n\n\n\n<h2 id=\"h-why-media-engagement-still-matters\" class=\"wp-block-heading has-brand-1-color has-text-color has-link-color wp-elements-6\">Why media engagement still matters<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Despite the growth of social media, traditional media continues to have a significant influence on public perception during a crisis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Experienced communications professionals understand how to develop an effective media strategy and engage proactively with journalists when required.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This may involve:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Issuing press releases<\/li>\n\n\n\n<li>Preparing holding statements<\/li>\n\n\n\n<li>Organising press conferences<\/li>\n\n\n\n<li>Briefing journalists<\/li>\n\n\n\n<li>Supporting a spokesperson<\/li>\n\n\n\n<li>Monitoring media coverage<\/li>\n\n\n\n<li>Managing interview opportunities<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Alongside media relations activity, media monitoring enables organisations to track coverage in real time and identify emerging reputation risks before they escalate further.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Professionals with experience managing high-profile issues across multiple channels are often among the most sought-after candidates in the communications market.<\/p>\n\n\n\n<h2 id=\"h-building-and-rebuilding-trust\" class=\"wp-block-heading has-brand-1-color has-text-color has-link-color wp-elements-7\">Building and rebuilding trust<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ultimately, the purpose of crisis communications extends beyond responding to immediate challenges. The goal is to maintain confidence, protect stakeholder relationships and rebuild trust where necessary.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether through effective internal communications, targeted public relations activity or carefully planned crisis communications strategies, skilled professionals help organisations navigate uncertainty and emerge stronger.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As businesses face increasing levels of scrutiny and complexity, the ability to protect reputation has become a critical competitive advantage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hiring communications professionals with strong crisis communications experience can help organisations prepare for future challenges while safeguarding one of their most valuable assets: trust.<\/p>\n\n\n\n<h2 id=\"h-how-we-can-help\" class=\"wp-block-heading has-brand-1-color has-text-color has-link-color wp-elements-8\">How we can help<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">At Carter Murray, we specialise in <a href=\"https:\/\/www.cartermurray.com\/communications-recruitment\/\" data-type=\"page\" data-id=\"51998\">recruiting communications professionals<\/a> across corporate communications, corporate affairs, public affairs, media relations and crisis communications functions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From Communications Manager appointments through to senior leadership hires, we help organisations identify talent capable of protecting reputation, strengthening stakeholder relationships and supporting long-term business success.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Get in touch today to discuss your hiring needs.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column single-post__columns__column--related is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n\t<div class=\"hd-block hd-block-people is-style-v2\" id=\"block_be4671c8cb4f1e14a1dc0c79cf14b77a\" data-total=\"1\">\n\n\t\t\n\t\t\t<div class=\"eyebrow-group\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"hd-block-job__title is-style-eyebrow eyebrow-group__title\">Author<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"wp-block-button is-style-arrow eyebrow-group__button\">\n\t\t\t\t\t\t<a class=\"hd-block-people__button button wp-block-button__link eyebrow-group__link\" href=\"https:\/\/www.cartermurray.com\/consultants\/\"><\/a>\n\t\t\t\t\t<\/div>\t\n\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\n\t\t<div class=\"cards cards--people\">\n\n\t\t\t\n<div class=\"card card--person post-53316 hd_person type-hd_person status-publish has-post-thumbnail hentry hd_person_sector-banking-and-financial-services hd_person_sector-commerce-and-industry hd_person_seniority-associate-director-manager hd_person_specialism-business-development hd_person_specialism-communications hd_person_specialism-digital-marketing hd_person_specialism-investor-relations hd_person_specialism-marketing hd_person_location-uk\" id=\"block_be4671c8cb4f1e14a1dc0c79cf14b77a-person-53316\">\n\n\t<div class=\"card--person__inner\">\n\n\t\t\n\t\t\t<figure class=\"card__image-wrapper\">\n\t\t\t\t<a href=\"https:\/\/www.cartermurray.com\/de\/consultants\/muksheeda-boodhooa\/\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2026\/02\/Muksheeda.Boodhooa-14401-129-burtonphoto.co_.uk_-300x300.jpg\" class=\"card__image test\" alt=\"\" sizes=\"(max-width: 600px) 100vw, (max-width: 781px) 50vw, (max-width: 1023px) 40vw, (max-width: 1200px) 25vw, 370px\" srcset=\"https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2026\/02\/Muksheeda.Boodhooa-14401-129-burtonphoto.co_.uk_-300x300.jpg 300w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2026\/02\/Muksheeda.Boodhooa-14401-129-burtonphoto.co_.uk_-150x150.jpg 150w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2026\/02\/Muksheeda.Boodhooa-14401-129-burtonphoto.co_.uk_-768x768.jpg 768w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2026\/02\/Muksheeda.Boodhooa-14401-129-burtonphoto.co_.uk_.jpg 1000w\" \/><\/a>\t\t\t<\/figure>\n\n\t\t\t\t\t\t<div class=\"card__titles\">\n\t\t\t\t\t\t\t<h2 class=\"card__title\"><a href=\"https:\/\/www.cartermurray.com\/de\/consultants\/muksheeda-boodhooa\/\">Muksheeda Boodhooa<\/a><\/h2>\n\t\t\t\t\t\t\t\t<h3 class=\"card__subtitle\"><a href=\"https:\/\/www.cartermurray.com\/de\/consultants\/muksheeda-boodhooa\/\">Associate Director<\/a><\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card__location\">UK<\/div>\n\t\t\t\t\t\t<div class=\"card__email\">\n\t\t\t\t<a class=\"card__contact-link card__contact-link--email\" href=\"mailto:muksheeda@cartermurray.com\">muksheeda@cartermurray.com<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card__tel\">\n\t\t\t\t<a class=\"card__contact-link card__contact-link--tel\" href=\"tel:+442073322182\">+44 2073 322 182<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card__linkedin\">\n\t\t\t\t<a class=\"card__contact-link card__contact-link--linkedin\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/muksheedaboodhooa\/\">Connect<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t<\/div>\n\n<\/div>\n\n\n\t\t<\/div>\n\n\t<\/div>\n\n\t\n\n\n<div class=\"wp-block-group single-post__share-mobile is-layout-constrained wp-container-core-group-is-layout-d7a70935 wp-block-group-is-layout-constrained block-visibility-hide-large-screen\" style=\"margin-top:var(--wp--preset--spacing--x-large);padding-top:0;padding-right:var(--wp--preset--spacing--small);padding-bottom:0;padding-left:var(--wp--preset--spacing--small)\">\n<h3 id=\"h-share-0\" class=\"wp-block-heading is-style-eyebrow-no-border\">Share<\/h3>\n\n\n\t<ul class=\"wp-block-social-links has-normal-icon-size is-style-branded\">\n\t\t\t\t\t<li 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href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.cartermurray.com%2Fde%2Fmarket-insight%2Fcommunications%2Funified-communications-in-a-crisis%2F\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Share on LinkedIn\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7 3H4.3A1.3 1.3 0 003 4.3v15.4A1.3 1.3 0 004.3 21h15.4a1.3 1.3 0 001.3-1.3V4.3A1.3 1.3 0 0019.7 3zM8.339 18.338H5.667v-8.59h2.672v8.59zM7.004 8.574a1.548 1.548 0 11-.002-3.096 1.548 1.548 0 01.002 3.096zm11.335 9.764H15.67v-4.177c0-.996-.017-2.277-1.387-2.277-1.389 0-1.601 1.086-1.601 2.206v4.248h-2.667v-8.59h2.559v1.174h.037c.356-.675 1.227-1.387 2.526-1.387 2.703 0 3.203 1.779 3.203 4.092v4.711z\"\/><\/svg>\t\t\t\t\t<span class=\"wp-block-social-links__item-label screen-reader-text\">Share on LinkedIn<\/span>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t<\/ul>\n\t<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-9fee3cde wp-block-columns-is-layout-flex\" id=\"mar-faqs\" style=\"margin-top:var(--wp--preset--spacing--2-x-large);margin-bottom:var(--wp--preset--spacing--large);padding-top:var(--wp--preset--spacing--medium);padding-bottom:var(--wp--preset--spacing--medium)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h2 class=\"wp-block-heading alignwide is-style-eyebrow\" id=\"dei-our-actions\">Frequently asked questions<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">This section provides clear, concise answers to the most common queries.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<div class=\"schema-faq wp-block-yoast-faq-block is-style-accordion\"><div class=\"schema-faq-section\" id=\"faq-question-1785335997299\"><strong class=\"schema-faq-question\"><strong>What industries have the highest demand for crisis communications professionals?<\/strong><\/strong> <p class=\"schema-faq-answer\">The industries that have the highest demand for crisis communications professionals are <a href=\"https:\/\/www.cartermurray.com\/banking-and-financial-services\/\" data-type=\"page\" data-id=\"565\">financial services<\/a>, <a href=\"https:\/\/www.cartermurray.com\/professional-services\/\" data-type=\"page\" data-id=\"590\">professional services<\/a>, technology, healthcare, <a href=\"https:\/\/www.cartermurray.com\/commerce-and-industry\/\" data-type=\"page\" data-id=\"564\">consumer goods<\/a> and other highly regulated sectors. <br><br>These organisations often face greater scrutiny from regulators, investors, customers and the media, increasing the need for specialists who can protect reputation and manage stakeholder communications.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1785336038610\"><strong class=\"schema-faq-question\"><strong>How do investor relations and crisis communications work together?<\/strong><\/strong> <p class=\"schema-faq-answer\"><a href=\"https:\/\/www.cartermurray.com\/investor-relations-recruitment\/\" data-type=\"page\" data-id=\"53581\">Investor relations<\/a> and crisis communications work together by ensuring shareholders, analysts and the wider investment community receive timely, accurate and consistent information during periods of uncertainty.<br><br>Close collaboration between these functions can help maintain market confidence, manage stakeholder expectations and support effective reputation management.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1785336052685\"><strong class=\"schema-faq-question\"><strong>When should employers hire specialist crisis communications talent?<\/strong><\/strong> <p class=\"schema-faq-answer\">Employers should hire specialist crisis communications talent before a major issue occurs. Building expertise into the communications function in advance helps organisations strengthen crisis preparedness, develop crisis plans, identify reputation risk and respond more effectively when challenges arise.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1785336065036\"><strong class=\"schema-faq-question\"><strong>Should crisis communications responsibilities sit within a dedicated team?<\/strong><\/strong> <p class=\"schema-faq-answer\">Crisis communications responsibilities can sit within a dedicated team or form part of a broader corporate communications, corporate affairs or public affairs function. <br><br>The right structure depends on the size, complexity and risk profile of the organisation, but all businesses should ensure clear ownership of crisis communications planning and response activities.<\/p> <\/div> <\/div>\n<\/div>\n<\/div>\n\n\n\n\t<div class=\"hd-block hd-block-posts is-template-grid alignwide\" id=\"block_88aa82b05a1c9070729628681cd17d4c\">\n\n\t\t\n\t\t\t<div class=\"eyebrow-group\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"hd-block-job__title is-style-eyebrow eyebrow-group__title\">MORE HIRING RESOURCES<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"wp-block-button is-style-arrow eyebrow-group__button\">\n\t\t\t\t\t\t<a class=\"hd-block-posts__button button wp-block-button__link eyebrow-group__link\" href=\"\/resources\">See all<\/a>\n\t\t\t\t\t<\/div>\t\n\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\n\t\t<div class=\"cards cards--posts\">\n\n\t\t\t\n<div class=\"card card--post post-160 post type-post status-publish format-standard has-post-thumbnail hentry category-investor-relations category-market-insight category-talent category-uk hd_author-carter-murray\" id=\"block_88aa82b05a1c9070729628681cd17d4c-job-160\">\n\n\t<a class=\"card__link\" href=\"https:\/\/www.cartermurray.com\/de\/market-insight\/investor-relations\/how-technology-is-impacting-the-investor-relations-industry\/\">\n\n\t\t\n\t\t\t<div class=\"card__image-wrapper\">\n\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2019\/07\/Detail_Woman-standing-in-front-of-screen-presenting-to-others_shutterstock_1819120877-300x225.jpg\" class=\"card__image\" alt=\"\" sizes=\"(max-width: 481px) 100vw, (max-width: 599px) 50vw, (max-width: 1240px) 33vw, 370px\" srcset=\"https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2019\/07\/Detail_Woman-standing-in-front-of-screen-presenting-to-others_shutterstock_1819120877-300x225.jpg 300w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2019\/07\/Detail_Woman-standing-in-front-of-screen-presenting-to-others_shutterstock_1819120877-2048x1536.jpg 2048w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2019\/07\/Detail_Woman-standing-in-front-of-screen-presenting-to-others_shutterstock_1819120877-1024x768.jpg 1024w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2019\/07\/Detail_Woman-standing-in-front-of-screen-presenting-to-others_shutterstock_1819120877-768x576.jpg 768w\" \/>\n\t\t\t<\/div>\n\n\t\t\t\n\t\t\t<ul class=\"card__tags\">\n\n\t\t\t\t\t\t\t\t\t\t<li class=\"card__tag\"><\/li>\n\t\t\t\t\t\t\n\t\t\t<\/ul>\n\n\t\t\t\t\t\t<h4 class=\"card__title\">How technology is impacting investor relations and what it means for hiring<\/h4>\n\t\t\t\n\t\t<ul class=\"meta__list\">\n\n\t\t\t\t\t\t\t<li class=\"card__published-date meta__item\"><span class=\"meta__item-label\">Posted<\/span> <span class=\"meta__item-value\">Oktober 23, 2026<\/span><\/li>\n\t\t\t\t\n\t\t<\/ul>\n\n\t\t\t\t\t<div class=\"card__content\">Contents Share Key insights Technology is reshaping investor relations and changing what employers need from their teams. From data analytics and artificial intelligence to virtual roadshows and webcasting, technology is transforming how organisations engage shareholders, gather market intelligence and communicate with capital markets. As a result, many businesses are reassessing the skills, capabilities and experience [&hellip;]<\/div>\n\t\t\t\n\t<\/a>\n\n<\/div>\n<div class=\"card card--post post-326 post type-post status-publish format-standard has-post-thumbnail hentry category-banking-and-financial-services category-europe category-finding-talent category-market-insight category-sales category-talent hd_author-carter-murray\" id=\"block_88aa82b05a1c9070729628681cd17d4c-job-326\">\n\n\t<a class=\"card__link\" href=\"https:\/\/www.cartermurray.com\/de\/market-insight\/banking-and-financial-services\/what-are-the-most-in-demand-skillsets-in-the-fintech-space\/\">\n\n\t\t\n\t\t\t<div class=\"card__image-wrapper\">\n\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2018\/10\/Detail_Engaged-group-discussion_shutterstock_2187981801-300x225.jpg\" class=\"card__image\" alt=\"\" sizes=\"(max-width: 481px) 100vw, (max-width: 599px) 50vw, (max-width: 1240px) 33vw, 370px\" srcset=\"https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2018\/10\/Detail_Engaged-group-discussion_shutterstock_2187981801-300x225.jpg 300w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2018\/10\/Detail_Engaged-group-discussion_shutterstock_2187981801-2048x1536.jpg 2048w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2018\/10\/Detail_Engaged-group-discussion_shutterstock_2187981801-1024x768.jpg 1024w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2018\/10\/Detail_Engaged-group-discussion_shutterstock_2187981801-768x576.jpg 768w\" \/>\n\t\t\t<\/div>\n\n\t\t\t\n\t\t\t<ul class=\"card__tags\">\n\n\t\t\t\t\t\t\t\t\t\t<li class=\"card__tag\"><\/li>\n\t\t\t\t\t\t\n\t\t\t<\/ul>\n\n\t\t\t\t\t\t<h4 class=\"card__title\">What fintech employers should look for when hiring sales talent in Europe<\/h4>\n\t\t\t\n\t\t<ul class=\"meta__list\">\n\n\t\t\t\t\t\t\t<li class=\"card__published-date meta__item\"><span class=\"meta__item-label\">Posted<\/span> <span class=\"meta__item-value\">Oktober 21, 2026<\/span><\/li>\n\t\t\t\t\n\t\t<\/ul>\n\n\t\t\t\t\t<div class=\"card__content\">Contents Share Key insights As fintech companies across Europe continue to scale, the competition for high-performing sales talent remains intense. Whether organisations are expanding in payments, digital banking, regulatory technology (regtech), cybersecurity or financial software, hiring managers are increasingly focused on finding professionals who can deliver revenue growth quickly and navigate complex sales environments. For [&hellip;]<\/div>\n\t\t\t\n\t<\/a>\n\n<\/div>\n<div class=\"card card--post post-56351 post type-post status-publish format-standard has-post-thumbnail hentry category-talente-finden category-marketing category-hiring-advice category-us hd_author-michael-ondocin\" id=\"block_88aa82b05a1c9070729628681cd17d4c-job-56351\">\n\n\t<a class=\"card__link\" href=\"https:\/\/www.cartermurray.com\/de\/markteinblicke\/marketing\/when-should-you-hire-a-contract-marketer-vs-a-permanent-employee\/\">\n\n\t\t\n\t\t\t<div class=\"card__image-wrapper\">\n\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2026\/10\/Detail_Meeting-around-table-with-devices_iStock-1363688513-300x225.jpg\" class=\"card__image\" alt=\"\" sizes=\"(max-width: 481px) 100vw, (max-width: 599px) 50vw, (max-width: 1240px) 33vw, 370px\" srcset=\"https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2026\/10\/Detail_Meeting-around-table-with-devices_iStock-1363688513-300x225.jpg 300w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2026\/10\/Detail_Meeting-around-table-with-devices_iStock-1363688513-2048x1536.jpg 2048w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2026\/10\/Detail_Meeting-around-table-with-devices_iStock-1363688513-1024x768.jpg 1024w, https:\/\/www.cartermurray.com\/wp-content\/uploads\/sites\/3\/2026\/10\/Detail_Meeting-around-table-with-devices_iStock-1363688513-768x576.jpg 768w\" \/>\n\t\t\t<\/div>\n\n\t\t\t\n\t\t\t<ul class=\"card__tags\">\n\n\t\t\t\t\t\t\t\t\t\t<li class=\"card__tag\"><\/li>\n\t\t\t\t\t\t\n\t\t\t<\/ul>\n\n\t\t\t\t\t\t<h4 class=\"card__title\">When should you hire a contract marketer vs a permanent employee?<\/h4>\n\t\t\t\n\t\t<ul class=\"meta__list\">\n\n\t\t\t\t\t\t\t<li class=\"card__published-date meta__item\"><span class=\"meta__item-label\">Posted<\/span> <span class=\"meta__item-value\">Oktober 8, 2026<\/span><\/li>\n\t\t\t\t\n\t\t<\/ul>\n\n\t\t\t\t\t<div class=\"card__content\">Contents Share Key insights Many organizations automatically look to add permanent headcount to a marketing team when a need arises, but it\u2019s not always the most effective solution. The rise of contract and fractional marketing talent in the US has given employers greater flexibility to access specialist expertise, increase capacity and accelerate project delivery without [&hellip;]<\/div>\n\t\t\t\n\t<\/a>\n\n<\/div>\t\t\n\t\t<\/div>\n\n\t\t\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Contents Share Key insights An organisation&#8217;s reputation can take years to build and minutes to damage. From product recalls and cybersecurity breaches to regulatory investigations and leadership changes, businesses face increasing pressure to respond quickly, transparently and effectively when issues arise. In this environment, crisis communications has become a strategic priority rather than a reactive [&hellip;]<\/p>\n","protected":false},"author":803,"featured_media":56138,"comment_status":"open","ping_status":"open","sticky":false,"template":"templates\/post-original.php","format":"standard","meta":{"_acf_changed":false,"_cn_metabox_post_checkbox_dont_send_once":false,"_cn_metabox_post_checkbox_dont_send_ever":false,"footnotes":""},"categories":[19,29,13,28,32],"tags":[],"hd_author":[442],"class_list":["post-217","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communications","category-finding-talent","category-market-insight","category-talent","category-uk","hd_author-muksheeda-boodhooa"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Crisis communications: hiring the talent that protects reputation - Carter Murray<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cartermurray.com\/market-insight\/communications\/unified-communications-in-a-crisis\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Crisis communications: hiring the talent that protects reputation\" \/>\n<meta property=\"og:description\" content=\"Contents Share Key insights An organisation&#8217;s reputation can take years to build and minutes to damage. From product recalls and cybersecurity breaches to regulatory investigations and leadership changes, businesses face increasing pressure to respond quickly, transparently and effectively when issues arise. 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communications.","inLanguage":"de-DE"},"inLanguage":"de-DE"},{"@type":"Question","@id":"https:\/\/www.cartermurray.com\/market-insight\/communications\/unified-communications-in-a-crisis\/#faq-question-1785336038610","position":2,"url":"https:\/\/www.cartermurray.com\/market-insight\/communications\/unified-communications-in-a-crisis\/#faq-question-1785336038610","name":"How do investor relations and crisis communications work together?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"<a href=\"https:\/\/www.cartermurray.com\/investor-relations-recruitment\/\" data-type=\"page\" data-id=\"53581\">Investor relations<\/a> and crisis communications work together by ensuring shareholders, analysts and the wider investment community receive timely, accurate and consistent information during periods of uncertainty.<br><br>Close collaboration between these functions can help maintain market confidence, manage stakeholder expectations and support effective reputation management.","inLanguage":"de-DE"},"inLanguage":"de-DE"},{"@type":"Question","@id":"https:\/\/www.cartermurray.com\/market-insight\/communications\/unified-communications-in-a-crisis\/#faq-question-1785336052685","position":3,"url":"https:\/\/www.cartermurray.com\/market-insight\/communications\/unified-communications-in-a-crisis\/#faq-question-1785336052685","name":"When should employers hire specialist crisis communications talent?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Employers should hire specialist crisis communications talent before a major issue occurs. Building expertise into the communications function in advance helps organisations strengthen crisis preparedness, develop crisis plans, identify reputation risk and respond more effectively when challenges arise.","inLanguage":"de-DE"},"inLanguage":"de-DE"},{"@type":"Question","@id":"https:\/\/www.cartermurray.com\/market-insight\/communications\/unified-communications-in-a-crisis\/#faq-question-1785336065036","position":4,"url":"https:\/\/www.cartermurray.com\/market-insight\/communications\/unified-communications-in-a-crisis\/#faq-question-1785336065036","name":"Should crisis communications responsibilities sit within a dedicated team?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Crisis communications responsibilities can sit within a dedicated team or form part of a broader corporate communications, corporate affairs or public affairs function. <br><br>The right structure depends on the size, complexity and risk profile of the organisation, but all businesses should ensure clear ownership of crisis communications planning and response activities.","inLanguage":"de-DE"},"inLanguage":"de-DE"}]}},"_links":{"self":[{"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/posts\/217","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/users\/803"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/comments?post=217"}],"version-history":[{"count":2,"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/posts\/217\/revisions"}],"predecessor-version":[{"id":56299,"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/posts\/217\/revisions\/56299"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/media\/56138"}],"wp:attachment":[{"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/media?parent=217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/categories?post=217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/tags?post=217"},{"taxonomy":"hd_author","embeddable":true,"href":"https:\/\/www.cartermurray.com\/de\/wp-json\/wp\/v2\/hd_author?post=217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}